Job Description

Mento is seeking a dynamic Director of Growth and Brand Marketing to shape the company’s brand during a period of rapid growth. This role involves owning the brand narrative, driving customer engagement, and establishing market presence through strategic campaigns and storytelling. The ideal candidate is a creative strategist who thrives in fast-paced environments and can build something from the ground up.

Responsibilities

• Define and evolve brand identity
• Develop brand marketing initiatives and campaigns
• Create content for thought leadership and campaigns
• Oversee external communications and PR
• Support events and community building
• Analyze data to inform brand strategy
• Lead experimentation for scaling growth
• Track campaign performance and optimize
• Collaborate cross-functionally with various teams

Requirements

• 5+ years of brand and content marketing experience
• Experience in a startup or high-growth tech environment
• Exceptional writing and communication skills
• Innovation mindset and experimentation experience
• Familiarity with AI marketing tools
• Strong collaboration and project management skills

Benefits

• No benefits