Job Description

Life360 is seeking a Social Media Manager to lead their social media strategy, with a strong focus on TikTok growth. The role involves creating engaging video content, building brand presence, and managing social media during key moments, while ensuring consistent brand voice and leveraging data analytics to drive content decisions.

Responsibilities

• Spearhead TikTok channel growth and development
• Create emotionally resonant content
• Lead social presence during key events
• Deliver strategic social media reporting
• Partner with teams for social-first campaigns
• Mentor social media talent
• Build a comprehensive content ecosystem

Requirements

• 5+ years of social media management experience
• Proven success building and growing a TikTok channel
• Strategic video creation and editing skills
• Strong brand voice and copywriting skills
• Visual storytelling expertise
• Ability to capitalize on trending moments
• Collaborative and adaptable
• Data-driven strategist

Benefits

• No benefits