DIRECTOR, GROWTH MARKETING

Intuit Credit Karma
Full-time
Oakland, CA
$283,780, plus equity and benefits
Posted on a month ago

Job Description

Intuit Credit Karma is seeking a dynamic Growth Marketing Director to drive business growth for their Personal Loan marketplace. This role will lead a team focused on owned channels (email, push, in-app) and collaborate with cross-functional teams to develop and execute data-driven marketing strategies.

Responsibilities

  • Lead team performance and empower growth marketers
  • Drive revenue growth for Personal Loans business
  • Craft durable marketing strategies based on consumer insights
  • Optimize owned channels (email, push, in-app)
  • Implement personalized messaging at scale
  • Collaborate with cross-functional teams
  • Analyze campaign performance and iterate
  • Enhance user experiences
  • Monitor market trends

Requirements

  • 8+ years of growth/lifecycle/CRM marketing experience
  • 3+ years managing high-performing teams
  • Proven ability to drive revenue growth
  • Experience optimizing email, push, and in-app campaigns
  • Analytical mindset and A/B testing expertise
  • Experience with 1:1 user personalization
  • Ability to manage complex initiatives
  • Strategic thinking and execution skills

Benefits

  • No benefits