Product Marketing Manager, Supply & Partnerships

Perion Network Ltd
Full-time
New York, New York
$120,000-$140,000
Posted on a month ago

Job Description

Perion is seeking a strategic Product Marketing Manager to lead go-to-market strategy, solution packaging, and partner enablement within their publisher and supply ecosystem. The role focuses on translating complex supply-side capabilities into compelling value propositions for publishers and partners, ensuring market relevance and consistent execution across teams.

Responsibilities

  • Own GTM lifecycle for supply and partnership initiatives
  • Develop commercialization strategies for new supply integrations
  • Build and evolve Perion’s value proposition for publishers and partners
  • Develop differentiated narratives and materials
  • Build enablement toolkits and train teams
  • Support third-party partners with messaging and education
  • Maintain POVs on supply-side trends
  • Deliver competitive intel and insights
  • Partner with cross-functional teams
  • Coordinate launches and measure performance

Requirements

  • 5–8+ years in product marketing or related adtech/martech roles
  • Deep understanding of the publisher and supply ecosystem
  • Proven GTM ownership
  • Strong storytelling and analytical skills
  • Ability to simplify technical concepts
  • Proficiency in Google Workspace, Salesforce, Monday.com, Canva, HubSpot, Confluence
  • Strong presentation and written communication skills

Benefits

  • No benefits