DIRECTOR, PRODUCT MARKETING (CASUAL)

Zynga
Full-time
Austin, TX; Bay Area, CA; Toronto, Canada
$176,600 - $212,000
Posted on a month ago

Job Description

The Director, Product Marketing will drive marketing strategy and execution for Zynga’s Casual Games, focusing on Words with Friends, Harry Potter Puzzles & Spells, and new projects. This role involves collaborating with the development team, acting as the voice of the product, and leading marketing campaigns across various channels.

Responsibilities

  • Build strategic marketing plans
  • Develop and execute marketing campaigns
  • Drive live operations marketing
  • Collaborate with Product, Analytics, and Finance
  • Mentor and manage a team

Requirements

  • 8-10 years of Product Marketing experience in Casual Games
  • Traditional and Digital Media buying experience
  • Live operations marketing experience
  • Experience with Performance Marketing UA teams

Benefits

  • No benefits