Job Description

The Senior GTM Campaign Manager designs and executes integrated marketing campaigns to drive acquisition, retention, and revenue growth within PitchBook’s core customer segments. This role focuses on aligning go-to-market activities with product roadmaps, market opportunities, and revenue targets, utilizing lifecycle marketing, account-based marketing, and audience insights.

Responsibilities

• Partner with commercial GTM teams to identify high-value accounts
• Collaborate with Sales, Customer Success, and Product Marketing
• Develop and execute multi-channel campaigns
• Create segment-oriented campaigns to drive revenue expansion
• Analyze campaign performance and identify optimization opportunities
• Maintain campaign briefs and track deliverables
• Present campaign insights and performance reports
• Collaborate with peers for consistency and scalability

Requirements

• 5+ years of enterprise B2B marketing experience
• Background in go-to-market campaigns, lifecycle marketing, and account-based marketing
• Experience working cross-functionally with commercial and marketing teams
• Skilled at navigating enterprise sales motions
• Data-driven approach to marketing
• Excellent communication skills
• Ability to thrive in a fast-paced environment
• Proficiency with Microsoft Office suite
• Authorized to work in the United States without visa sponsorship

Benefits

• No benefits