Job Description

Anaplan is seeking a Senior Product Marketing Manager to shape, position, and evangelize their AI capabilities (Anaplan Intelligence). This role involves defining and executing the go-to-market strategy, developing compelling messaging, and collaborating with various teams to drive adoption and market leadership in AI-infused Enterprise Business Planning.

Responsibilities

• Drive product marketing strategy for Anaplan Intelligence
• Develop clear positioning for AI capabilities
• Partner with product and strategy teams
• Evangelize Anaplan Intelligence externally
• Work with analysts and media
• Create messaging and GTM materials
• Partner with campaigns and demand generation
• Track AI industry trends

Requirements

• 4+ years of enterprise B2B SaaS product marketing experience with AI focus
• Strong experience positioning predictive, generative, and agentic AI
• Experience in EPM, IBP, or BI
• Track record contributing to AI product strategy
• Comfortable evangelizing AI solutions
• Experience with industry analysts
• Ability to create messaging and GTM materials
• Skilled in cross-functional collaboration
• Excellent communication skills

Benefits

• No benefits