Job Description

Pomelo is seeking a Senior Growth Marketing Manager to build and scale the marketing engine for a new women’s health venture. This role requires expertise in DTC growth marketing, analytical rigor, and the ability to inspire trust in a sensitive category, focusing on launching a new offering from the ground up.

Responsibilities

• Set full-funnel DTC growth strategy
• Own acquisition channels and execute DTC growth strategy
• Build a testing and optimization engine
• Manage and optimize acquisition marketing budget
• Lead agency relationships
• Optimize end-to-end funnel CVR
• Collaborate with Clinical and Operations teams

Requirements

• 4-6+ years of DTC growth marketing experience
• Experience in a 0-1 growth environment
• Hands-on builder comfortable with ambiguity
• Experience owning paid social channels with 6-figure monthly spend
• Strong analytical skills
• Excellent communication skills

Benefits

• No benefits